Social media is one of the best and easiest way to distribute content. As a content marketer, I always work closely with my social media teammates to make sure that the content Iām creating gets pushed out to our audience.
Prompt Health
My role at Prompt focuses largely on podcasts and live events. As a result, most of the redistributed content that I push on social is clips from new episodes, with occasional zero-click content from some of our larger written assetes.
OneTrust
I was the founding content marketer for a new AI governance vertical. As a result, most of our content was extremely high level and educational, which also happened to be quick long and dense. To combat this and make it consumable on social media, we focused on resharing quick graphics and ebooks.